Meet the Precision Organics Team
Get to know the names and faces behind the Precision Organics name.
David Fritz, Owner, Partner and President
Since the early 1990’s, David Fritz began to believe in the idea that natural, organic products can perform as well or better than man-made products for equal or lower cost to the marketplace. With a growing belief and over 30 years of experience in the green industry, David honed his development and executive skills working with companies large and small. He gained expertise in innovation, strategic development and market leadership positioning in working with Safer and Ringer products, Toro agronomic products, Rainbow Treecare products and consulting with companies such as Necessary Organics and Davey Tree. As one of the two co-founders of Precision Organics, David provides the growth vision, oversight and financial management for the continuous development of the company. Over the last 6 years, Precision has had sustained growth averaging well over 50%, with some of those years greater than 90%. Recently, Precision won two industry awards – one for highest sustained growth for three years and one for the highest annual growth rate. But, as David says, the competition never rests – “leadership is always on”. Outside of work, David enjoys traveling, spending time with family and bird hunting.
John Lloyd, PhD, Owner, Partner, Vice President and CSO
Dr. John Lloyd is one of the two co-founders of Precision Organics, overseeing product development research, managing interdisciplinary research programs, and developing external partnerships with research scientists and programs. John has researched soil carbon dynamics for 20 years as an industry scientist, a research faculty member at the University of Idaho, and as a graduate student at the Ohio State University. Prior to his Ph.D., John developed extension programming at the University of Illinois, which resulted in publishing the textbook Plant Health Care for Woody Ornamentals: A Professional’s Guide to Preventing and Managing Environmental Stresses and Pests. John obtained his B.S. from the University of Wyoming, M.S. from the University of Minnesota, and Ph.D. from the Ohio State University. Outside of work, John enjoys hiking with his grandchildren.
Jerry Brown, Vice President of Sales
Jerry Brown serves as the Vice President of Sales at Precision Organics, facilitating the launch of new technology and developing national programs to support the growing accounts of the company. Prior to joining Precision Organics, Jerry spent 20+ years of his 35-year career contributing to the growth of LESCO Inc as the Director of Training, National Account Manager, and in various sales management roles. Outside of work, Jerry enjoys nature and camping with his wife.
dean morris, regional sales manager
Dean Morris serves as the Regional Sales Manager at Precision Organics, working with distributors to support their sales and educating clients on urban soil opportunities. Prior to joining Precision Organics, Dean cultivated experience in the green industry as the regional sales representative at Clesens and in the field and supervisory roles. Dean earned a B.S. in Urban Forestry from Western Illinois University. Outside of work, Dean enjoys fishing and snowmobiling.
Tayler Ittel, Office Manager and Operations Assistant
Tayler Ittel serves as the Office Manager / Operations Assistant at Precision Organics handling bookkeeping, customer services, corporate communications, logistics, and manufacturing. Prior to joining Precision Organics, Tayler obtained her B.S. in Biology from the University of St. Thomas. Outside of work, Tayler enjoys traveling and competing in dressage.
EASY & EFFICIENT APPLICATION
Experience healthier lawns—microbial aeration is one application away. Learn how to apply C20 through our PDFs and C20 application videos.DISCOVER MORE GO TO VIDEOS
FIRST HAND FEEDBACK
We treated six very stressed mature bur oaks with C20. The trees were in decline with multiple dead branches, foliar chlorosis and wilting leaves. When we examined the trees the following spring, we observed that the trees had stopped dying back and all the new foliage looked vigorous. We now use C20 on many of our sites.
We have incorporated C20 into our lawn care program. Our customers are amazed that they are now able to have a great lawn in areas where it previously would not grow.
As with any new product I was skeptical, but C20 has quickly proven itself. After seeing results in our landscape installations we quickly began incorporating it into our turf program. We saw dramatic improvements in trouble areas with heavy shade and drainage issues. We now use C20 during sod applications as well as with fall aeration and overseeding. It's an amazing product!!!
C20 treatments are a wonderful add-on service that compliments any of our lawn programs well. We love how easy it is to schedule and service our customers and our clients love the results it provides.
A game changing new industry standard. (We) will never plant another tree, shrub, or perennial without it again.
This is our first year incorporating C-20 in with seasonal annual installation protocol, and the flowers absolutely loved it!
I have seen the dramatic results when using C20 as part of an after-care program for newly planted trees. This product is quickly becoming an integral option when deciding on standards of care for our trees.
Rather than replace declining spruce in a one-year-old planting we used C20 on the trees to be removed. Within one season the trees recovered and saved us the money and headache of buying, removing and replanting!
We have been using the C20 product in our new landscape installations for about a year and have notice a reduction in plant loss resulting in less warranty claims.
Soil Building Starts at Ground Level
After decades of research, our carbon nutrition technology delivers results through a carefully crafted C:N formulation. Learn more about the science and background from our CSO, Dr. Lloyd, PhD.Dr. Lloyd's Notes